Process-Driven
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Business Transformation in the 21st Century
by Phil Gilbert
When you envision the future of your business, is the glass half-empty, half-full...or completely under water? Your answer, and the future of your company, depends on your ability to adapt to the unrelenting waves of change that are redefining business in the 21st century.
In his new book, Lombardi CTO Phil Gilbert explains how business can cope with the greatest transformation since Henry Ford's assembly line revolutionized manufacturing. Time-to-market windows are shrinking, putting more pressure on product development cycles. Supply chains are increasingly complex. Technology innovations are rendering entire industries obsolete, and creating competition from unforeseen sources. Traditional organizations are giving way to highly distributed, ad hoc project teams. And we've only begun to see the tip of the iceberg.
If you're a business executive, these changes mean you can no longer predict with any certainty what your business will look like tomorrow. If you're an individual working in a company, you know by now that traditional definitions of roles and job function no longer apply.
How will you survive and thrive in this new, fluid environment? There is no shortage of theories—management experts and technology vendors have been trying to solve pieces of the challenge for years. But as any CEO who has invested millions in enterprise software systems will attest, technology alone will not solve the problem. And in today's world, organizational change without the technology infrastructure to support it is equally ineffective. Like the water surrounding the glass on the cover of this book, the challenge, and the opportunity, is much bigger than we imagined.
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